It’s 2004, you’re at your home and it’s a long day. The only thing you want is to turn off, so you hold the TV and start passing channels until you see, pause the channel where an iconic song accompanies a couple you know, you have reached your destination: A romantic comedy.Therom-coms“ are one cinematic genre which marked several generations whose peak is between the 80s, the 90s and the 2000s. Great Names Hollywood achieved the stardom by starring a romantic comedy (Julia Roberts, Cameron Díaz, Hugh Grant, Sandra Bullock, Ryan Reynolds, etc.). It was a phenomenon that dominated the great productions of the seventh art; however, in the 2010s one can appreciate a decrease in this content What happened to romantic comedies? Why did they go viral? Did they actually come back? Have they been? Today he explained the most romantic trip of Hollywood.

The idea of love

Stop Mariana Ramírez, in its article published in Vogue (2018), the rom-coms “at their moment responded to a simpler time. As movies, they had a single goal: to make the viewer spend a good time (...) They conquered you a little and made you forget, though it was for a moment, what was happening in the world." The romantic comedies achieved an impact on the public (especially the feminine) through clichés that showed a idea of love And I was able to get you out of the movie waiting for a story similar to what I just saw.

When did you change the format?

Over time, the rom-coms have become something different than they originally saw. Vogue in your article <> highlights the clear influence of the introduction of action films in the decrease of gender, as well as highlights that “(...) studies cannot understand how young people connect romantically in the present day”. In 2010, social networks marked a breaking point among generations, the younger began to have more access to different types of content, thus changing the viewer's way of consumption. In this new world, the traditional formula no longer works, young people did not see themselves reflected in the past, but not in the films that were produced to draw their attention, they did not see themselves in the representations of their generation that showed them the films. It is necessary to mention that there is not an exact moment that marks this change, but that gradually progresses with a graduate world.2008 financial crisismovements like <>where diversity is fundamental to survive.

The return of the rom-coms & Anyone But you

After the 2010s, films of this genre were created that were well received by the public (as “To all the children of those who have fallen in love” (2018) or “Set it up” (2018)). Currently we find new romantic comedies with production and quality both in streaming platforms as in traditional formats. We have movies like "Red, White and Royal Blue" (Prime Video, 2023) and series as “Heartstopper” (Netflix, 2022-present) who were able to call the new generations.

Where is this film genre headed?

Currently, one is being seen new change in content format and we observe the romantic comedies to meet in the same. Phenomena "Anyone But You" (2023) are proof that there is a burger audience by this style of movies, where nostalgia and modernity are. The magazine Elle (2023) “(...) the return of romantic comedy is marked by much more content linked to current sensitivity and, without a doubt, the presence of a greater number of creators has marked the tone.” The trend for content <> where “you bet for new popular stars on networks and classics of all life”. With this in consideration, We are waiting for what 2020’s will bring to the world of cinema, where there is still a place for romance.