6/30/2023 - technology-and-innovation

APPLE VISION PRO and Apple's vision of the future

By nicolas cuello

Imagen de portada
Imagen de portada

APPLE: Pioneer in Technological Innovation and User Experience

To start, after the launch of APPLE VISION PRO, these new glasses that APPLE presented on June 5, I do not want to focus on the characteristics of the glasses, that we have already explored them, we have seen videos, publications, comments, but I want to focus on Apple, one of the leading brands of technology, design and innovation of the world, which has characterized itself by having a vision focused on innovation and the creation of technological products that are easy to use and aesthetically attractive.

Over the years, Apple has shown a commitment to the continuous improvement of its existing products and the introduction of new technologies that change the way people interact with the technology itself. The company has been a pioneer in areas such as personal computing with the launch of Macintosh, digital music with iPod and iTunes, mobile devices with iPhone and tablets with iPad, among others and in this case it wants to be spearhead in extended reality and spatial computing.

Apple Vision Pro’s Disruptive Design and Integrated Ecosystem: Revolving the Technology Market

Apple has adopted a comprehensive strategy that combines innovative product design, vertical control of its ecosystem and creating a unique user experience, complemented by the constant Cross Selling that offers the brand, complementing all its devices in a unique way. Some key aspects of the strategy is to focus on creating products with an aesthetic and elegant design, where shape and function unite. This attention to design was a differentiating factor for the company and contributed to its success in the market, here the great expectation that was generated in relation to the Apple Vision Pro glasses, because we knew that its design would be distinctive and totally disruptive.

Apple Vision Pro, in my opinion, will complement mobile devices to then re-employ them slowly, imagine that this is the first version of this device, as it will be after a few years of testing on the market, all interactions and functions presented by Apple, will be given with higher quality, leaving aside any mobile device on the market.

On the other hand, I wonder if there will be some service like iCloud, Apple Music and Apple Pay, which complements Apple Vision Pro, with this integrated ecosystem that has already accustomed us, perhaps some kind of Apple XR platform, tiemblan Unity, Unreal by appearing a new world-class player.

Clearly, the purpose of APPLE VISION PRO is to replace not only the iPhone, but all mobile devices, the next generations will no longer use mobile, they will no longer have a giant device to communicate, but will have nanotechnologies that will fulfill the same functions, mixed reality glasses, exorcismos of all kinds, smart watches, smart cell rings, and all the devices that will arise, a new career in the world of technology, to conquer the cell phone attention.

It's a year to go out for sale, but the release already leaves a lot of screen to cut.

Do you want to validate this article?

By validating, you are certifying that the published information is correct, helping us fight against misinformation.

Validated by 0 users
nicolas cuello

nicolas cuello

CEO & Founder of LUCODS. Expert in new technologies, with more than 10 years in the innovative ecosystem, consulting private companies, technology linker, lecturer on technology events such as Virtuality, Smart Cities, Bafici, among others. INTI Advisor on topics related to Virtual Reality, Augmented Reality. Member of METAVERSE STANDARD FORUM. Professor at IMAGE CAMPUS from the METAVERSO route.

Linkedin

Total Views: 10

Comments