Artificial intelligence is no longer the future; it is the present. In a world where automation and technological innovation are constantly redefining the rules of business, Camila Velasco (ig: kamivelasco) guides you through a comprehensive journey that will allow you to understand, master, and apply AI in your professional environment.
From the fundamentals of artificial intelligence to concrete use cases that you can implement today, each module is designed for you to discover how AI can become a work companion, rather than your replacement.
Module 1: The Foundations of a Technological Revolution
The journey begins with an exploration of the fundamentals of AI and the revolution we are experiencing. Camila analyzes the current industrial and organizational landscape, helping you visualize the future of work in this new technological era.
You will learn about good design and innovation in prompts, a crucial skill to effectively communicate with AI systems. The module also addresses the various branches and use cases of artificial intelligence, from neural networks and pre-trained models to deep learning and generative adversarial networks (GANs).
A highlighted aspect is the analysis of the current work landscape: what tasks are being automated, which will still require the human touch, and how to strategically position yourself in this new labor ecosystem.
Module 2: Navigating the Map of the Technological Future
Where are we, and where are we going? This module answers that fundamental question through an interactive questionnaire that helps you identify the tech industries where you can focus your professional development.
You will explore thriving sectors: AI and machine learning, autonomous systems, bioeconomy, tech agriculture, data economy, the metaverse, quantum computing, and digital security. Each industry represents a unique opportunity for those who are prepared.
Module 3: Mastering Prompt Engineering and Real Use Cases
This is where theory transforms into action. You will learn prompt engineering with two complementary approaches: iterative prompting using examples that AI can follow, and a structured approach that allows the system to reason step by step (the most used in professional applications).
You will discover how to assign different roles to AI for more accurate and specialized results. The use cases presented are immediately applicable:
Automations: schedule meetings and calls without manual intervention
Computer vision: analyze images and videos to extract valuable information
Result comparison: evaluate complex data quickly and accurately
Customer service experience: automatically analyze the sentiment of interactions (positivity, negativity, or neutrality) to improve service quality
Heat maps: visualize patterns of behavior and interaction
Each tool is designed to save you time, reduce costs, and improve decision-making in your organization.
Module 4: Strategic Implementation of AI Projects
The successful implementation of AI requires strategic planning. This module equips you with the necessary methodologies to tackle AI projects, whether for personal use or to implement in organizations.
Camila guides you through the different implementation strategies: project definition, feasibility analysis, data preparation, and much more. You will also learn to anticipate and overcome the most common challenges:
Lack of quality data
Legal and regulatory compliance issues
Bias in predictive models
Implementation costs and return on investment
A fundamental aspect is learning to work side by side with AI, understanding that it’s not about replacing human talent but enhancing it. The module identifies the skills you will need to develop to adapt and thrive in this new labor paradigm.
Bonus Track: Generative AI for Your Business
As the perfect closing, the course includes an exclusive module on Generative AI applied to business using Adobe Firefly 3 and Adobe Express.
You will learn to generate professional visual content without needing to be a designer: customized images, videos of up to one minute in length, and compositions that integrate Photoshop-like capabilities intuitively.
Adobe Express presents itself as a powerful alternative (similar to Canva) where you can edit your generated images with professional tools that make them even more attractive. A standout feature is the ability to generate different backgrounds from the same image, perfect for quickly creating content variations.
This course represents a strategic investment in your professional future. Artificial intelligence is not a threat to those willing to learn it; it is an extraordinary competitive advantage.
From theoretical foundations to the most advanced practical applications, through real use cases and cutting-edge generative tools, each module is designed for you to acquire actionable knowledge immediately.
Whether you seek to transform your business, boost your professional career, or simply understand the technological world around us, this program provides you with the strategic vision you need.
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