UnDosTres, a platform that centralizes payments for various services, experienced a significant increase in its revenue after implementing Unlimit's payment solution. By offering debit and credit card acquiring, Unlimit provided a solution with a high level of payment authorization, achieving over 80% approval in the first 3 months of operation.
For an online payment to be approved, it must undergo a well-aligned anti-fraud process to ensure that genuine fraudsters are stopped while not hindering good-faith buyers from making a purchase.
According to Arturo Ruiz, Commercial Director of Unlimit in Mexico, this is due to various factors, mainly specific fraud rules but also risk rules and Unlimit's anti-fraud system, which is fed by strong risk rules. "The work done by both teams, the Customer Success team at Unlimit and the fraud team at UnDosTres, has allowed us to collaborate effectively to respond promptly to each cause of decline. For each decline reason, we investigate and provide feedback," explains Ruiz.
Mexicans are increasingly adopting mobile phones for online purchases, representing 16.1% of online transactions, according to the "The Global Digital Payment Index" research by Payments in 2023. At the same time, cash usage in stores has decreased by 23% year-over-year, according to the same research. "With more people connected to the Internet and familiar with digital processes, we see the opportunity to simplify daily life by concentrating payments in one place," explains Daniel Espinosa, Head of Payments and Operations at UnDosTres.
"Unlimit offers a comprehensive payment solution with high-security standards, high approval rates, and very competitive fees, positively impacting consumers' economy. We are ready to support UnDosTres's expansion in Mexico by connecting with various local payment methods," emphasizes Ruiz.
Standing out in the Mexican market, UnDosTres facilitates quick and easy payments, ranging from basic water and phone bills to movie tickets, bus passes, and gift cards, all through an intuitive app.
To use UnDosTres, the user selects the desired payment category, which includes services, entertainment, purchases, or top-ups. For credit top-ups, it's necessary to select the phone operator and enter the mobile number. Then, payment details are provided, such as credit card, debit card, PayPal, CoDi, or balance in UnDosTres. The transaction is completed immediately, with confirmation received in less than 30 seconds. The app is available on Google Play and the App Store.
About Unlimit:
Founded in 2009, Unlimit is a global financial technology company offering a wide range of financial services, including payment processing, multi-payment accounts, Banking as a Service (BaaS), and a fiat integration solution for cryptocurrencies, DeFi, and GameFi. The company's mission is to provide solutions that remove financial barriers, allowing companies to operate locally and internationally with ease throughout Europe, the UK, Latin America, APAC, and Africa. Unlimit has 700 employees across 16 offices on five continents, including London, Frankfurt, Singapore, São Paulo, Hong Kong, and Mexico. For more information, visit: https://www.unlimit.com/
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